Lions Gate Entertainment Corp. (LGF) (LGF) added a BD Live clip-sharing function on its horror flick “Saw IV” and plans to have “Rambo” director Sylvester Stallone conduct an interactive exchange with viewers about his director’s cut.
“It makes these discs almost alive,” said Lions Gate President Steve Beeks.
The Walt Disney Co. is set to rerelease the 1959 animated feature “Sleeping Beauty” in October in Blu-ray with chat, trivia and video-messaging functions, just as its rerelease of “Snow White” on DVD in 2000 introduced a then-revolutionary animated menu.
“‘Snow White’ made the mass market wake up to the potential of DVD and helped demystify the technology,” said Bob Chapek, president of Walt Disney Studios Home Entertainment Worldwide. “‘Sleeping Beauty’ on Blu-ray a decade later represents much the same thing.”
Written By RYAN NAKASHIMA .
